Community

Community

  « That bandwagon is painted green |  Home  | Marketing News exclusive interview: Peter Rojas, Engadget editor-in-chief »

Not-so-paranoid Android

Sorry, folks. The much-fabled gPhone won't be in your Christmas stocking this year. Or probably even next year. (Damn sensationalist Marketing News blog...) On Monday, Google announced Android, the company's new open-source platform for smartphone application developers.

They also, along with 33 other mobile companies, announced the formation of a new venture, the Open Handset Alliance, an organization whose goal is to encourage, essentially, open sourcing of mobile code. The OHA includes mobile and tech behemoths like Sprint, T-Mobile, Intel, LG, Samsung and Motorola. (You'll notice mobile notables AT&T Wireless and Verizon are missing from the list.)

What they didn't announce was that Google stock topped $1,000 per share. Don't worry; that will happen soon enough.

TrackBack

TrackBack URL for this entry:
http://www.marketingpower2.com/mt2/mt-tb.cgi/312

Post a comment

(If you haven't left a comment here before, you may need to be approved by the site owner before your comment will appear. Until then, it won't appear on the entry. Thanks for waiting.)

AMA IconPowered by the American Marketing Association | Copyright © 2008 MarketingPower, Inc. The site content may not be copied, reproduced, or redistributed without prior written permission of MarketingPower, Inc. or its affiliates.