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Two Interesting Projects from Us & Our Sponsor

We’ve begun a new project here at Marketing News and the AMA that we hope will bring you more of the information and insights you need to become better marketers.

We’ve started a series of AMA podcasts sponsored by Marketing News and featuring myself and other MN staffers interviewing a variety of marketing movers and shakers. You can hear my recent interview with author Hugh MacLeod, for example. Coming soon will be a podcast focusing on the supermarket aisle during which MN staffer Piet Levy will be interviewing both brand and retailer marketers to discuss what they’re doing to attract consumers in today’s cost-conscious environment.

We also plan a podcast that expands on the information we’ll be bringing you in our annual ranking of the Top 50 marketing research firms in the United States. And there’ll be more podcasts that expand on stories you read in Marketing News. So I’d encourage you to sign up for the RSS feed of the podcasts so you can always hear the latest.

On another front designed to help, AMA is putting on an education session with GfK Custom Research North America, called See the Future, Be the Future: Finding and Filling Tomorrow’s Opportunity Space on May 20th and there are still open spots. It’s an educational seminar designed to provide marketers with an in-depth perspective on unlocking the secrets of predicting future innovation space. Could be just the thing in this economy.

Yes those were two small commercials for things going on here, but hopefully ones that have some value for you, let me know.

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