Marketing Tools for Marketing Pros
Backspace. Backspace. Return. Ctrl Alt Delete. The seemingly endless mouse clicks. Being faced with the new-age old question time and time again: Do you want to allow pop ups from this site?
In 2007, the market research firm Yankelovich estimated that the average person living in a city is exposed to 3,500 to 5,000 advertising messages per day. Additionally, a 2009 Microsoft study that found that 97% of e-mails sent were destined for the junk mail folder.
After examining these two studies it’s easy to understand just how difficult the Internet is to navigate. It’s the drudge of the general search and the bore of the basic browse to which we’ve all become too accustomed.
When you’re done gritting your teeth in frustration over not finding the products and services you’re looking for, I have a few questions for you:
• Have you made the most of your AMA membership?
• Have you explored all of MarketingPower.com?
• Have you utilized every tool available to you as a marketing professional?
Say hello to in-the-know because the answer to your search parameter problems is right here on MarketingPower.com.
Effortless gets an upgrade with the ultimate search solution from AMA, the Marketing Resource Directory. From ad agencies to online surveys to TURF analysis, everything a marketing professional needs, wants and is looking for is right here in the Marketing Resource Directory.
No more clawing through the clutter, you can finally find only the products and services you need because all the vendors in the Directory cater to marketing professionals. Not only do these listed suppliers and vendors have their entire catalogs available in the Directory, they are actually looking for your business.
The Marketing Resource Directory is the premier B2B marketing marketplace, connecting buyers like you to the products and services you need for your business. It’s time you stopped searching and started finding with AMA’s ultimate online tool.

