The benefits include:
- Subscription to Marketing News and one additional AMA journal or magazine
- Networking - especially at the local chapter level
- MGuide – a directory of marketing services firms
- Expanded marketing information via AMA’s website and the member’s only section
- With registration on marketingpower.com, an online directory of all AMA members
- Discount rates on Marketing News and AMA journals, magazines and publications
- Local chapter membership
- Discount rates on AMA conferences
- AMA Foundation
- The AMA's Professional Certified Marketer™ (PCM™) program - members save 30%.
- Marketing awards/scholarships